FACEBOOK STRATEGY

Remember FACEBOOK is for cultivating relationships that build your network.  [not hard-selling]

  • Profile Picture should be YOU.
  • Post a mixture of professional and personal stuff.
  • Provoke curiousity about what you do.
  • Do not put DIRECT buy something from me on your page [big turn off]

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ACTION PLAN

  • Private message 2 people a day – 5 days a week.
  • Create a fun, personal post each day.

Private message examples:


GIVE THEM SOMETHING: Wow. I thought about you when I read this. [send blog from www.allthingsageless.com]
ASK THEM SOMETHING: I noticed you have 2 dogs. What food are you feeding them? I am trying to pick a good food for my dog.
CONTACT THEM: Gosh Mary. It has been years. What are you doing these days.

SUGGESTED GOAL: Book appts to show plan to 1 person a week.

Ya know. Mary. I started a company about a year ago. It has done well. I am looking for a couple partners to help me with an expansion.
I know you have been successful in your real estate practice. I would love to get together and show you what I am doing.
If you help me identify some qualified prospects that could be beneficial to both of us.
I was wondering if we could meet for a couple coffee [or meet online] so I could share the details.